Booked Out with Bre

107. VA Agency Client Spotlight: The Power of Heart-Led Leadership at Love Leader Live with Ruthie Cease

In this episode of Booked Out with Bre, I am so excited to bring on one of my incredible Icon & Lightning agency clients and dear friends, the amazing Ruthie Cease! Ruthie is the visionary host of Love Leader Live, a one-of-a-kind, immersive event for high-level women happening at the end of February in Kansas City.
This conversation is a deep dive into the heart of what it means to be a leader in today's world. Ruthie shares the powerful story of how the event was born (hint: it involves a loving shove from her husband!) and her vision for creating a space where love is the ultimate strategy for wealth, business, and leadership. We talk about why the future of business isn't about hustle and grind, but about authenticity, embodiment, and leading from a heart-centered place.
Here’s what you’ll hear from me and Ruthie:
The inspiring origin story of Love Leader Live and the vision to create an immersive, sensory experience, not just a conference.
The core theme of the event: how "Love is the Strategy" can transform your business, leadership, and life.
Why the most loving thing you can do for your business is uplevel your identity.
A sneak peek at the absolutely STACKED lineup of powerhouse speakers, including Andy Love, Christine Fonseca, Kiki, and yours truly!
My special role at the event, where I'll be speaking on hiring and scaling with teams and shouting out the "Pink Delegation Department."
Why this event is a massive opportunity for virtual assistants to get in the room with industry leaders and be seen as the vetted, high-level support they are.
A special offer for you to get your ticket to Love Leader Live at a discount!
If you're ready to move beyond just strategy and tap into the real source of power in your business—your own heart-led leadership—this conversation is for you. Ruthie’s energy and vision are a true inspiration!
Episode Outline:
Introduction: Spotlighting an Icon & Lightning Agency Client, Ruthie, Host of Love Leader Live (01:35)
The Origin Story of Love Leader Live: A Challenge from Her Husband (07:05)
The Vision: An Immersive, Heart-Centered Experience, Not a Conference (10:46)
The Core Transformation: What to Expect from Day 1 to Day 2 (14:24)
The Guiding Principle: "Love is the Strategy" for Business, Wealth & Leadership (15:12)
The Future is Heart-Led: Moving Beyond Hustle to Embodiment (19:17)
The Powerhouse Speaker Lineup at Love Leader Live (20:40)
Bre Cain's Session: Hiring, Scaling with Teams & the "Pink Delegation Department" (24:40)
Why In-Person Events are Crucial for Virtual Assistants (38:16)
How to Get Your Ticket & Join the "Pink Delegation Department" (36:34)
The Value for VAs: Get in the Room, Get Seen by Leaders & Get Hired (40:04)
Final Encouragement: Come for the Transformation, Not Just the Networking (40:37)
Closing Remarks (41:57)
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Ruthie:
Instagram:https://www.instagram.com/xotheloveleader/
Love Leader Live:https://www.therebelsoul.com/love-leader-live
 
If you're ready to move beyond just strategy and tap into the real source of power in your business—your own heart-led leadership—this conversation is for you. Ruthie’s energy and vision are a true inspiration! DM me on IG with the word "LLL" and I will share bonuses when you get your ticket through me!
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.
 
 

106. VA Spotlight: The Power of Identity & Building a Soul-Led Business with Meghan of The Marigold Collective

In this episode of Booked Out with Bre, I am so excited to continue our Client Spotlight series and introduce you to the amazing Meghan Braun, the founder of The Marigold Collective! Meghan's journey is a powerful testament to the magic that unfolds when you stop trying to fit into a mold and build a business that is a true reflection of your soul-led identity.
After leaving a toxic relationship and a corporate job where she felt unseen, Meghan knew she was meant for more. She shares her story of navigating the virtual assistant world, feeling like she couldn't find her niche, and the powerful identity shift she experienced that changed everything.
Here’s what you’ll hear from Meghan and me:
Her journey of trying everything from direct sales to digital marketing before finding her path as a virtual assistant.
The "aha" moment that led her to pivot from back-end VA work to creating her own brand, The Marigold Collective, focused on helping others build their influence.
A deep dive into "identity work" and how changing her internal world created massive external results in her business.
How she balances homeschooling, homesteading, and building a thriving business by setting boundaries and leveraging her VA.
Her beautiful mission to help women build businesses around the lives they actually want to live, not the other way around.
Her advice for anyone feeling stuck: be patient, trust the process, and know that your plans mean nothing because God's are far greater.
All about her 90-minute intensives designed to help entrepreneurs find clarity and build an authentic business.
If you've ever felt like you're not quite in the right place or are ready to build a business that feels as good as it looks, Meghan's story of finding her "square hole" will deeply inspire you.
 
Episode Outline:
Introduction: Spotlighting an Icon & Lightning Agency Client, Meghan Braun of The Marigold Collective (01:31)
Meghan's "Before" Story: Leaving an Unhealthy Relationship & Searching for More (02:47)
Trying All the Things Before Landing in the Virtual Assistant World (03:39)
The Big Shift: From Back-End VA to Creating Her Own Brand & Identity (05:01)
A Deep Dive into Identity Work: How It Changes Everything in Business (06:01)
Why Strategy Fails Without the Right Identity (08:21)
The External Shifts: How Identity Work is Leading to New Synchronicities (10:33)
Building a Business Around the Life You Want: Homeschooling & Homesteading (14:00)
The Power of Delegation & a Supportive VA to Create Freedom (14:48)
"Serene Stewardship": Meghan's Word of the Year (16:21)
From Virtual Assistant Services to Thought Leadership (19:51)
Meghan's Advice for Aspiring VAs: Trust the Timing & Be Patient (20:30)
How to Get Started in Meghan's World: The 90-Minute Intensive (23:25)
Final Encouragement (26:27)
Closing Remarks (27:40)
 
Connect with Meghan:
Meghan Braun is the founder of The Marigold Collective and the creator of the Influence Ascension Framework, a faith-centered approach to helping women build sustainable, six-figure businesses rooted in clarity, purpose, and aligned systems. Known for her calm leadership and her ability to bring order to chaos, Meghan mentors women who feel stretched thin and ready for more freedom in both business and life.
After becoming a mom to her daughter, Charlotte, Meghan envisioned a life where tradition and entrepreneurship could coexist, one that honors homesteading values, homeschooling, and building a thriving business without sacrificing family or faith. She believes deeply in generational leadership, equipping women to step into their influence today so they can build a lasting legacy for tomorrow.
 
Instagram:
https://www.instagram.com/meghanatmarigoldcollective/
Website:
themarigoldcollective.co
Strategy Intensive:
https://themarigoldcollective.co/order-page-1
 
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.
 
 

105. From Zero to Fully Booked in Days with Randi Kathryn

In this episode of Booked Out with Bre, I’m joined by Randi Kathryn, a brand-new VA agency owner who went from zero to fully booked in days by making a clear decision, taking fast action, and trusting the process. We talk execution, faith, alignment, and the compounding power of using the right templates, conversations, and support at the right time. It’s a fun story too — including how we met in the most unexpected place.
 
Here’s what we cover in this episode:
Why decisions create momentum, and how execution opens doors
The bathroom meet story and the instant “yes” that followed
Booking clients before finishing the curriculum — what to do next
Using VA Leadership Academy resources: portfolios, NDAs, quick wins
The role of 1:1 support when growth happens fast
Faith, discernment, and staying open to bigger possibilities
Randi’s big vision: a seven-figure year and purpose-led growth
 
Episode Outline:
Opening: Execute, commit, and watch doors open (00:00)
Meet Randi Kathryn: the bathroom story and instant connection (01:15)
Breathwork visions, big dreams, and inviting the community along (04:53)
The fast start: first clients, agency direction, early projects (07:01)
From decision to deals: portfolio in hours, conversations that convert (10:19)
Picking the right Academy pieces: templates, NDAs, moving fast (11:44)
Why 1:1 support accelerated delivery during rapid growth (14:53)
Vision casting: seven-figure year, eight-figure horizon, give-back mission (16:05)
Alignment over comparison; letting results flow from purpose (19:16)
Faith, trust, and staying open to bigger outcomes (22:15)
How to connect and work with Randi Kathryn (28:28)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Randi:
Instagram:
https://www.instagram.com/randikathryn1/
 
Facebook:
https://www.facebook.com/randikathryn
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.
 

104. Love Marketing and Identity Shifts for Light, Lasting Growth

In this episode of Booked Out with Bre, I’m celebrating with our community and sharing the identity shifts, love marketing, and ecosystem thinking that created a light, spacious milestone month. You’ll hear how letting go of monthly money targets for a bigger mission changed everything, why team structure matters, and how a series of grounded moves can compound into real momentum.
Here’s what I cover in this episode:
What “love marketing” means and how to fall in love with the process and the impact you are building
Identity work that shifts you from chasing monthly numbers to raising the baseline and building an ecosystem
Backstory highlights from Dec 2022 to a 5K first month, a 100K cash month at 13 months, and consistent 50 to 60K months
The team restructure that removed bottlenecks by adding a Chief Growth Officer and a near full time marketing driver
Investing in brand, certification, and front end assets that compound without a hype launch
The bigger vision for the number one freedom ecosystem and how it serves both virtual assistants and founders
Episode Outline:
Introduction and “love marketing” vision (00:00)
Show intro and host welcome in Bre’s voice (00:33)
Community celebration and student wins inside the VA Leadership Academy (01:33)
Claiming the bigger mission and the Today Show panel vision (04:03)
Freedom for founders through trained teams and why quality VAs matter (05:49)
October momentum and compounding moves, including VAS Live and certification (07:27)
Backstory from discovery to early wins and coaching moms into VA success (10:17)
The 100K cash month and settling into steady 50 to 60K months (12:13)
Summer identity shift and releasing monthly revenue attachment (13:29)
Calm, spacious leadership and ecosystem thinking over short term spikes (15:51)
Ten times thinking and “category of one” creativity (18:33)
Team restructure with a Chief Growth Officer and marketing driver (21:25)
Brand upgrades, certification, and making eight figure lens decisions (24:46)
Compounding grounded moves vs hype launches and future self choices (26:49)
Community handoff to the workshop and invitation to connect (27:56)
Closing and review request (28:34)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.
 

103. The Unapologetic Art of Having It All: Why You Can't Do It All At Once—A Conversation with Legend Pat Benatar

In this episode of Booked Out with Bre, I am absolutely honored and bursting with excitement to introduce you to a personal legend and a woman who perfectly embodies the unapologetic pursuit of a big life: the one and only Pat Benatar! Pat is not only a multi-award-winning music icon but also a devoted wife, mother, and now children's author, and she is sharing the unedited, raw truth behind building an empire while keeping your family unit solid.
This conversation is a masterful journey into life, career, and alignment. Pat shares her incredibly honest story—from manifesting a career after quitting the teacher track to her legendary, "lightning bolt" meet-cute with her musical partner and husband, Neil Giraldo ("Spyder"). She is living proof that you can follow your soul’s calling, but her wisdom comes with a crucial caveat for all mothers striving for success.
Here’s what I dive into with Pat:
Her Incredible Origin Story: From a working-class, loving upbringing to a "Julie Andrews" sounding singer who had to teach herself how to rock and roll.
The Lightning Bolt: The legendary, tension-filled story of meeting Neil "Spyder" Giraldo when both were unavailable—and knowing instantly they were destined to create art (and family) together.
Rock Star Motherhood: Navigating touring for 47 years, building cribs into tour buses, and the intentional effort to keep her daughters' home life "normal" despite the chaos.
The Critical Caveat: Pat’s most important wisdom for ambitious women: "You can do everything, you just can't do it all at once."—and why rejecting that lie is essential for peace.
The "Fourth Quarter": Finding calm, intention, and abundant presence in this stage of life, and the amazing "redo" of being a grandparent.
Legacy & Love: The sweet inspiration behind her new children's book, My Grandma and Grandpa Rock, drawn from her grandchildren's assumption that all grandparents perform on stage.
If you’re ready to stop striving for 1000% perfection and start building a solid, abundant life that honors your calling and your family, this episode will anchor you in the most important truth of all. Pat’s wisdom is pure gold!
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Pat
Listen to Her Music: https://open.spotify.com/artist/43mhFhQ4JAknA7Ik1bOZuV
Her Book (My Grandma and Grandpa Rock!):
https://a.co/d/bFErJl6
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

102. The 90-Day Roadmap to a Booked-Out Virtual Assistant Business

In this episode of Booked Out with Bre, I'm giving you the simple, 3-step roadmap to go from wanting to be a virtual assistant to having a thriving, booked-out business in the next 90 days! We have three months left in the year, and I want you to walk into 2026 with the confidence and income you've been dreaming of.
As a mom who was once knee-deep in motherhood and desperately wanting something of my own, I know how life-changing the virtual assistant industry can be. I'm sharing the exact steps I took to hit 5K in my first full month as a VA, and I'm breaking it all down so you can do it too.
Here’s what I cover in this episode:
The #1 thing that holds aspiring virtual assistants back (hint: it's overthinking and perfectionism!).
The crucial mindset shift of claiming "I am a virtual assistant" before you see the results.
My 3-Phase, 90-Day Roadmap to get your VA business off the ground and booked with clients.
Phase 1: The Foundation. What you need to build today to start getting clients tomorrow.
Phase 2: Launch & Network. How to get into messy action, have conversations, and open doors for your VA business.
Phase 3: Optimize & Scale. The secrets to embodying your next level and building a 10K/month business from day one.
Why you need to build for scale, even as a brand new VA, to create true freedom.
How to get scrappy, gain experience, and find the clarity you need to specialize.
An inside look at the new certification curriculum and incredible opportunities inside the VA Leadership Academy.
If you're ready to stop waiting and start building, this episode will give you the clear, actionable plan to make it happen. Let's get you booked out!
Episode Outline:
Introduction: Building a Thriving Virtual Assistant Business in 90 Days (01:18)
Bre Cain's Story: From Stay-at-Home Mom to a 5K First Month as a VA (03:08)
The Biggest Blocker for New Virtual Assistants: Overthinking & Perfectionism (04:31)
The Power of Identity: Claiming "I Am a Virtual Assistant" From Day One (06:34)
Phase 1: Build Your Foundation (TODAY!) (07:54)
Pick a Business Name, Services & Packages (08:22)
Leverage Your Existing Experience to Offer Services (09:29)
Build Your Portfolio Quickly (Action Over Perfection) (11:09)
Phase 2: Launch & Network (11:27)
Embody the CEO Mindset to Book Virtual Assistant Clients (12:42)
Using the Market Research Strategy to Start Conversations (13:36)
Getting into Quick, Messy Action by Applying for VA Jobs (14:16)
Phase 3: Optimize & Scale (14:44)
Study Successful Virtual Assistants: Success Leaves Clues (14:47)
Practice Being Your Next-Level Self Now (16:24)
Build Your Virtual Assistant Business for Scale from Day One (17:16)
Why Specializing is Key to High-Income Months (18:05)
Get Scrappy & Gain Proof of Concept (19:27)
The 90-Day Roadmap Recap (21:26)
An Invitation to the VA Leadership Academy & New Certification Curriculum (23:24)
Closing Remarks & a Fun Update! (26:17)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

101. The Energetics of Wealth: A Conversation on 5D Creation & Manifestation with Rayna Campbell

In this episode of Booked Out with Bre, I am absolutely buzzing to introduce you to one of our incredible Icon and Lightning agency clients, the magical Rayna Campbell! Rayna is a true master of wealth identity and money manifestation, and she has completely cracked the code on making abundance feel simple, playful, and fun.
This conversation is a journey into the energetics of creation. Rayna shares her wild and inspiring story from growing up in a gifted, intuitive family to manifesting $20,000 for drama school in New York when everyone told her it was impossible. She is living proof that our reality is created by our choices and the energy we embody.
 
Here’s what I dive into with Rayna:
Her incredible origin story and how she learned to harness her innate intuitive gifts.
Why she advises getting rid of traditional goals and instead learning to "hold the code" for the wealth you desire.
The difference between creating from the 3D (action) versus the 5D (choice) and why it's a game-changer for entrepreneurs.
How our bodies are coded for a certain level of success and how to use "rapid recoding" to expand our capacity to receive.
A peek into her powerful programs, The Receiver and Limitless Wealth Identity, and the deep work she does with clients.
Her current, mind-blowing vision: building "Ozara," a mini-city and retreat sanctuary.
Practical tips for moving through resistance, including asking expansive questions and literally tapping into the energy in your body.
And, you’ll hear me get a "spiritual slap" when Rayna calls out my own subconscious language around my goals!
If you're ready to stop striving and start choosing your next level of wealth and success, this episode will expand what you believe is possible. Rayna's energy is a true activation!
 
Episode Outline:
Introduction: Spotlighting an Icon & Lightning Agency Client, Rayna Campbell (01:10)
Rayna's Story: An Innate Gift, Manifesting Drama School & Finding Her Path (03:39)
When Your Creations Take on a Life of Their Own: "The House is Speaking" (11:45)
The Problem with Goals: Why You Should Get Rid of Them (16:31)
Holding the Code: How to Normalize the Wealth You Desire (18:28)
The Power of Choice: Creating from the 5D vs. the 3D/4D (20:22)
Bre's "Welcome Home" Moment with Manifestation (22:18)
Rayna's Big Vision: Building the City & Retreat Center, Ozara (25:40)
Navigating the Body's Response to Massive Vision Expansion (27:50)
Advice for When Your Big Idea Feels Paralyzing (34:26)
Focus on Choice, Not the "How" (34:28)
Live in the Question to Open Possibilities (35:09)
Create Safety in Your Body by Tapping Through Resistance (38:04)
Bre's "Spiritual Slap": Correcting Subconscious Language Around Goals (41:26)
How to Get into Rayna's World: The Receiver & Limitless Wealth Identity (44:53)
The Power of Receiving & Why It's a Skill to Master (50:50)
Final Thoughts on Choosing a "Yes" Vibration (55:31)
Closing Remarks (56:06)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Rayna
The Receiver:https://www.raynacampbell.com/RECEIVER 
Limitless Wealth Identityhttps://www.raynacampbell.com/lwi 
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

100. Client Spotlight: Monetize Your Genius Through Soul Led Leadership with Jessica O'Kane

In this episode of Booked Out with Bre, I am so excited to introduce you to another one of my incredible ICON & Lightning agency clients, the amazing Jessica O'Kane! As a soul-led leadership mentor, Jessica is a true master at helping entrepreneurs find their zone of genius and build wildly successful businesses that are a true reflection of who they are.
If you've ever felt that inexplicable pull that you're meant for more, or that something in your career just isn't the right fit anymore (like a lipstick shade that's just not your vibe!), this conversation is for you. Jessica shares her powerful journey from a pre-med path and corporate sales to leaving it all behind to follow an intuitive nudge, which led her to create her own thriving coaching business.
 
Here’s what you’ll learn from Jessica and me:
Her journey of being a multipassionate manifesting generator and how she found her true purpose.
What soul-led leadership really means and why it's the foundation for a sustainable, fulfilling business.
The crucial difference between your zone of genius and your zone of excellence (and why most people are stuck in the wrong one!).
Why you don't need a website, a perfect niche, or all the strategies to get started (and what you need instead).
How to use the feeling of something isn't right as a powerful compass guiding you back home to yourself.
The importance of community and why this work isn't meant to be done alone.
How Jessica's support from her VA, Jennifer, has been wildly empowering and collapsed time on her journey.
This is such a deep and expansive conversation that will give you permission to trust those intuitive nudges, stop outsourcing your power, and start building a business that not only makes great money but feels incredible to run.
 
Episode Outline:
Introduction: Spotlighting an Icon & Lightning Agency Client, Jessica O'Kane (01:12)
Jessica's Story: From Pre-Med to Corporate to Soul-Led Leadership Mentor (02:48)
The 2-Year Loop & The Turning Point with "The Artist's Way" (04:58)
Following the Inexplicable Pull to Become a Coach (06:06)
Redefining Success Beyond the Corporate Ladder (08:23)
Advice for When You Feel This Is Not It: The Lipstick Analogy (11:11)
Why You Don't Need All the Strategies to Start Your Business (16:25)
The Danger of Building on Other People's Frameworks & Experiencing Burnout (16:42)
The Foundation: You Need Self-Concept, Not a Perfect Niche (17:24)
Understanding Your Zone of Genius vs. Your Zone of Excellence (17:40)
The Importance of Embodiment Work & Not Doing It Alone (18:33)
How to Get Started in Jessica's World: The Genius Mirror Quiz (22:18)
Jessica's New Masterclass: Turn Your Half-Baked Ideas into a Premium Offer (23:08)
The Own Your Genius Program: Building a Business from Ease & Receivership (23:50)
The Power of Support: How Hiring a VA Collapsed Time on Her Embodiment Journey (26:56)
Jessica's Final Message: Why Now is the Time to Monetize Your Genius (27:43)
Closing Remarks (30:00)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Jessica
Instagramhttps://www.instagram.com/thejessicaokane/ 
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.

99. Client Spotlight: Rewriting the Rules of Perimenopause with Laura & Andy Berger

In this episode of Booked Out with Bre, I am so excited to continue my ICON & Lightning Client Spotlight series and introduce you to the incredible Laura and Andy Berger! These two are absolute powerhouses who are rewriting the script on how women navigate perimenopause.
 
If you've ever felt like your body is working against you, or that the diet and exercise tricks that used to work just don't anymore, this conversation is for you. Laura, a dietitian, and Andy, a fitness expert with over 20 years of experience, dive deep into the science and strategy behind thriving during this phase of life.
 
Here’s what you'll learn from Laura and Andy:
What perimenopause really is and the common symptoms (like weight gain, brain fog, and anxiety) that are often dismissed.
Why simply eating less and exercising more is the wrong approach for hormonal changes.
Their revolutionary Perimenopause Diet that focuses on support and nourishment, not restriction.
The crucial role of strategic strength training (just 3 days a week!) in rebuilding lean muscle and resetting your metabolism.
The real reason you have cravings and how to eliminate them by stabilizing your blood sugar.
How their approach can help you not just lose weight, but feel more energized, think clearly, and get your life back.
Laura and Andy are a perfect example of the mission-driven industry leaders my VAs get to support. Their passion for empowering women is so inspiring, and their knowledge is a game changer. You don't want to miss this!
 
Episode Outline:
Introduction: Client Spotlight with Laura & Andy Berger (01:27)
Meet Laura & Andy: Rewriting the Script on Perimenopause (02:20)
Their Story: A 15-Year Dream Realized in the Online Space (05:42)
The Common Struggle: "I'm doing all the things, but nothing is working." (07:34)
The Vision: Becoming a Go-To Resource for Women and Doctors (08:31)
What is Perimenopause? Understanding the Symptoms & Hormonal Fluctuations (09:22)
The Core Problem: How Perimenopause Impacts Insulin, Inflammation & Cortisol (11:25)
Their Solution: The Perimenopause Diet Framework (12:57)
The Fitness Component: Strategic Strength Training (Only 3 Days a Week!) (16:17)
Why Building Lean Muscle is the Key to Resetting Metabolism (18:28)
The Mindset Shift: From Dieting and Restriction to Nourishment and Abundance (27:12)
The Science of Cravings: Nutrient Deficiencies & Blood Sugar Imbalances (29:46)
For Women Not Yet Experiencing Symptoms: Why It's Important to Start Now (33:23)
Where to Start: The Free Masterclass & Their Programs (36:26)
The Future: PerimenopauseDiet.com and an Upcoming Book (37:07)
Closing Remarks (40:13)
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
 
Connect with Laura and Andy
Instagramhttps://www.instagram.com/andyandlauraberger/ 
Websitehttps://www.andyandlauraberger.com/lose-weight-in-perimenopause 
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.
 

98. Client Spotlight: A Sober Coach's Journey from Burnout to a Thriving Business with Shannon Leigh McCabe

In this episode of Booked Out with Bre, I am so excited to continue my series introducing you to the incredible, industry leading clients we serve at my VA agency, ICON & Lightning. Today, I'm sitting down with the amazing Shannon Leigh McCabe, a certified holistic nutritionist and sober coach who is creating a powerful movement for women.
Shannon's story is a profound example of turning your biggest struggles into your greatest purpose. As a successful wellness coach, she found herself secretly battling a drinking problem, caught in the grips of mommy wine culture. She shares her raw and honest journey of hiding her struggles, the moment she knew she needed a change, and how she completely transformed her life by quitting drinking.
Here’s what you’ll hear from Shannon:
Her vulnerable story of going from a health expert to hiding vodka in her office.
The turning point that led her to explore sobriety and how it was different from what she expected.
How she reframed quitting drinking not as a loss, but as an empowering choice for a happier, more aligned life.
The powerful identity shift that was crucial for her success (and why labels matter).
How she now combines her 15 years of experience in holistic health with her personal journey to help other women find freedom from alcohol.
Her mission to create a space for holistic success, health, and wealth for women.
This is a powerful look into the mindset of a mission driven entrepreneur; the exact type of powerhouse client that virtual assistants in my world dream of supporting. It's such an honor to support her business through my agency, and I know you'll be just as inspired by her story as I am!
Episode Outline:
Introduction: Spotlighting a Powerhouse VA Agency Client, Shannon Leigh McCabe (00:00)
Meet Shannon Leigh McCabe: From Holistic Nutritionist to Sober Coach for Women (01:16)
Turning a Mess into a Message: The Power of a Mission-Driven Business for Entrepreneurs (03:10)
The Truth About 'Mommy Wine Culture' & The Turning Point to Sobriety (04:16)
First Steps to Sobriety: Community, Learning & Shifting Beliefs (07:00)
The Power of Identity: Why 'Sober Woman' is More Empowering than 'Alcoholic' for an Entrepreneur (09:06)
The Physical & Energetic Transformation of Sobriety (10:24)
Building a Movement: Helping Women Thrive in Sobriety without Feeling Left Out (11:51)
A New Narrative: How Sobriety Can Be Empowering, Not a Punishment for Virtual Assistants and Entrepreneurs (13:53)
Supporting All Levels of the Sober-Curious Journey (15:50)
How to Connect with Shannon & Learn More About Her Work (17:55)
The Client-VA Agency Match: Why This Partnership Works (19:45
 
Ways to Work with Me:Follow Me on Instagramhttps://www.instagram.com/heyitsbrecain/
Mom X VA Free Facebook Communityhttps://www.facebook.com/groups/momxva
Access My "You're Hired!" VA Portfolio Kit:https://thecaincollective.thrivecart.com/vaportfoliokit/
Apply for the VA Leadership Academy:https://www.breannacain.com/applyvaleadershipacademy/
Connect with Shannon
Instagram
https://www.instagram.com/shannonleighmccabe/
Website:https://shannonleighmccabe.myflodesk.com/elevate 
 
If you enjoyed this episode, I would love it so much if you left a rating and review! This helps us reach more women looking to become a virtual assistant, book out their business, and scale beyond their wildest dreams.